You will receive a high-quality pricing strategy with the help of this project.
The project will consist of the following steps :
- Introductory workshop: Introduction to business model and present state. Definition of objectives. Identifications of interviewees and relevant materials.
- Stakeholder interviews.
- Pricing workshop (1/2 day).
- Preliminary materials delivered for comments.
- Final presentation.
- Possible final revisions.
This project will be delivered to the highest standards. Please be in touch to discuss your needs.
This project will be invoiced 50% after introductory workshop, 50% after final delivery.
Included: Workshops and meetings prepared and facilitated. Stakeholder interviews. Analysis of key materials. Delivery of strategy materials, including revisions.
Excluded: Travel costs. Work beyond above scope, such as extensive data analysis and market research.
This is an effective pricing strategy project designed to provide you with a high-quality delivery at a reasonable cost. The project is primarily based on workshops and stakeholder interviews. Extensive data analysis and market research is also available, please ask for quote.
Your pricing strategy will be tailored to your needs. It will likely include some sections of the following generic structure:
Present State Analysis
Analysis of Customer Value and Willingness-to-pay
Analysis of Competition
Analysis of Costs
Volume vs. Price Trade-off
Governance and Capabilities
Improvement Potential
Pricing Strategy
Strategic Pricing Objectives
Pricing Must-Win Battles
Pricing Roles and Competencies
Industry-level Pricing Strategy
Strategic Shifts
Price Leadership or Followership
Price Signalling
Avoiding Price Wars
Responding to Competitive Pricing Actions
Unique Pricing Capabilities
Product-level Pricing Strategy
Available Pricing Methods
Core Products and Services
Special Products and Services
Premium and Private Label
Surcharges and Additional Pricing
Product Campaigns
Bundles
Customer-level Pricing Strategy
Segment Pricing
Discount Structures
Negotiation Levels
Targeted Campaigns
Loyalty Program
Win-Back Pricing
Capacity Pricing and Yield Management
Transactional Pricing
Pricing Waterfall
Quantity Discounts
Sales Channel
Payment Method
Payment Terms
Transport
Guarantees
Claims
Annual Rebates
Legal Considerations
Competition Law
Data Privacy
Other Legal Considerations
Pricing Governance
Pricing Architecture
Pricing Authority by Role
Key Performance Indicators (KPIs) by Role
Pricing Calendar
Pricing Systems
Processes
Data
Systems
Pricing Psychology
Customer Perceptions
Employee Self-Confidence
Implementation of Pricing Strategy
Key Performance Indicators (KPIs) for Strategic Pricing Objectives
Action Plans for Pricing Must-Win Battles
Pricing Budget and Allocation of Resources
Performance Management Model for Pricing
Timetable
Change Management Practices
Communications Plan
